A relatively new brand we’re currently obsessing over - BAJA EAST - is carving out a niche in the market that founders Scott Studenberg and John Targon describe as “loose luxury.” We love the bi-coastal feel and travel essentials that can seamlessly take you from beach to the city or from the office to dinner. Timed with the peak of SXSW on March 19th and 20th, join Studenberg and Targon for an exclusive in-store event at Sixth and Lamar. Sip on Bloody Marys, and pre-order from the fall ready-to-wear collection or shop current spring styles, which you can also shop here.
Additionally, our friend and Austin-based jewelry designer extraordinaire Nak Armstrong joins Baja East in-store on Thursday and Friday. Available exclusively at By George, shop select pieces from his new collection and chat with the designer from 12 to 5pm on both days.
Thursday, March 19 & Friday, March 20 11am – 5pm
ByGeorge 6th and Lamar